Ethique solid beauty bars
Discover clean haircare and skincare that delivers real results and gives back to the planet
Wash without waste - you’ll love how great your skin and hair looks with Ethique. Their Discovery Packs are a great way to try their range.
Clean and ethical hair, face, and body care designed for your specific hair and skin needs.
No matter your hair concern, Ethique have a product for you! You’ll be amazed at the effectiveness and longevity of their solid bars, and you'll appreciate how eco-friendly they are as well.
Ethique pronounced “eh-teek”, which is French for ethical.
Ethique's solid shampoo and conditioner bars elevate your hair care routine to a whole new level. Made with natural ingredients like coconut oil, these plastic-free shampoo bars cater to all hair types. The formula in the shampoo bars ensures effective cleansing without harsh chemicals. Their eco-friendly shampoo bars help eliminate plastic waste from bottles, making a significant impact on reducing environmental harm.
Ethique’s shampoo and conditioner bars are made with safe, natural ingredients that are certified cruelty-free, vegan, and palm oil-free. They focus on creating gentle formulations that respect both your hair and the environment. The diverse range of eco-friendly shampoo bars caters to various hair types without sacrificing effectiveness. When you opt for Ethique's plastic-free shampoo bars, you’re embracing a truly clean approach to beauty, contributing to a better future for all.
Ethique, is the world's first zero-waste beauty brand. Offering clean, effective and ethical hair, face and body care!
✅ A bar for every hair type - Tailored for your unique hair type and concerns
✅ Naturally powerful ingredients
✅ Highly concentrated - 10x more actives than liquid
✅ Better for the planet - plastic & microplastic-free, climate-positive & ethical
✅ B Corp Certified + Cruelty-free + Vegan + Palm oil-free
✅ 48,000+ 5-star reviews
✅ 37+ Million bottles saved - One shampoo equals three plastic bottles of liquid shampoo, while a conditioner bar replaces five bottles
✅ 680,000+ Trees planted - One tree planted for every order
✅ 2% of all sales to charity
✅ Love it or your money back guaranteed
Find your perfect Ethique bars with their Hair Quiz on the ethique.co.nz
NZ Made
Brianne West is a New Zealand environmentalist, entrepreneur and the founder of Ethique, the world's first zero-waste beauty brand.
It all started back in 2012 when Brianne started developing formulas in her kitchen at her Ōtautahi (Christchurch), Aotearoa (New Zealand) home. Back then, plastic-free wasn't the huge concern that it is for many today. Solid beauty bars weren’t a ‘thing’ and they definitely weren’t available from your local supermarket.
In 2015 Brianne crowdfunded capital to expand the business and by 2016 was starting international sales. Today, Ethique sells in more than 22 countries and has employees across the globe, yet they still remain a small, entrepreneurial, and mission-led organization that aims to make products that are better for you and for the planet.