FUJIFILM GFX100RF Digital Camera
Fujifilm launches an innovative new addition to the GFX series









Meet the brand new FUJIFILM GFX100RF Digital Camera. Their first digital camera in the GFX series to feature a built-in lens, equipped with a large-format image sensor approximately 1.7 times larger than a 35mm full-frame sensor.
The GFX100RF features a 102MP high-speed sensor, the GFX 102MP CMOS II, along with the high-speed image processing engine, the X-Processor 5. Despite being a fixed-lens model, it is the lightest camera in the series, weighing just 735g, which makes high-resolution photography more accessible than ever.











It comes with a newly developed 35mm F4 lens (equivalent to 28mm in the 35mm format), providing a versatile angle of view that is perfect for capturing everything from expansive landscapes to vibrant street scenes. Users can easily switch between nine different shooting formats with a simple twist of the Aspect Ratio Dial.
With AI-powered subject detection and high-speed, high-precision autofocus, the GFX100RF delivers outstanding performance in any situation, appealing to both passionate hobbyists and seasoned professionals. More than just a camera, the GFX100RF represents a blend of heritage and innovation, combining Fujifilm's rich history in photography with cutting-edge technology and design, resulting in an unparalleled shooting experience and redefining what is possible in digital photography.